by Chris Tschantz | Jun 1, 2023 | Uncategorized
It seems as if everywhere you turn there’s some economist talking about another potential recession on the horizon. The unfortunate truth is when economic uncertainty looms, companies oftentimes feel the need to tighten their belts and cut costs to weather the storm....
by Chris Tschantz | May 4, 2023 | Uncategorized
There has been a lot of discussion about what a company should look for when searching for an advertising agency. But what about the ad agency? What should they look for in a good advertising agency client? Let’s dig into that. Clear Goals & Objectives A client...
by Chris Tschantz | Apr 13, 2023 | Uncategorized
It’s sad to admit but advertising and marketing practitioners are among the least trusted professionals – keeping company with the likes of members of Congress, car salespeople and telemarketers. Awesome. But why? How did this epic fall from grace happen? Good...
by Chris Tschantz | Mar 22, 2023 | Uncategorized
If you’re like most businesses, you’ve been working in some sort of virtual environment for the past couple years due to the pandemic. As restrictions have been lifted, there has been a lot of talk around what the “new office” should be – or more specifically, where...
by Chris Tschantz | Mar 8, 2023 | Uncategorized
Each day is a series of meetings, phone calls, fire drills and you-have-a-minute mini-sessions. But inevitably, there comes a time when there’s a lull. A period of time when all that stops and we’re left staring at each other looking for something to do. Deep breath…...